마케팅스팩, 제7회 외환카드 대학생 마케팅캠프 &nbsp; &nbsp; <IMG style="FLOAT: none; CLEAR: none; CURSOR: pointer" id=A_13640F564E2C601A101FD0 class=txc-image border=0 hspace=1 vspace=1 src="http://cfile221.uf.daum.net/image/13640F564E2C601A101FD0" width=598 isset="true" actualwidth="598"> &nbsp; &nbsp;&nbsp; &nbsp; <BLOCKQUOTE class=tx-quote1> -공모전 일정 &nbsp; <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">공모기간: ~2011.7.31 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">캠프 대상자 선정 및 발표: 2011.8.10 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">본선 및 마케팅캠프(외환은행 열린교육원) : 2011.8. 17~8.19 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">시상식 (외환은행 본점): 2011.8.25(예정) <P style="TEXT-ALIGN: left; LINE-HEIGHT: normal; MARGIN: 0cm 0cm 10pt; TEXT-AUTOSPACE: ideograph-numeric; WORD-BREAK: keep-all; mso-pagination: widow-orphan; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-outline-level: 5" align=left><SPAN style="mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt; mso-no-proof: yes">&nbsp; <P style="TEXT-ALIGN: left; LINE-HEIGHT: normal; MARGIN: 0cm 0cm 10pt; TEXT-AUTOSPACE: ideograph-numeric; WORD-BREAK: keep-all; mso-pagination: widow-orphan; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-outline-level: 5" align=left><SPAN style="mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt; mso-no-proof: yes">- 공모주제 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 바탕; mso-font-kerning: 0pt">①<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신기술<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신 기술에 접목한 새로운 Payment Method 개발 방안 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">모바일(스마트폰) 신기술에 입각한 신용카드 사용 확대 마케팅 전략 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 바탕; mso-font-kerning: 0pt">②<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신사업<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">외환카드의 미래 매출 및 수익 창출을 위한 신용카드와 연관된 신사업 전략 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- SNS(twitter, Facebook <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">등)를 활용한 매출 증대 및 고객 관리 방안 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 바탕; mso-font-kerning: 0pt">③<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신프로모션<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">매출 증대 및 Brand Loyalty 증대를 위한 프로모션/이벤트 전략 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">고객 만족도 제고를 위한 경영 전략 <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 바탕; mso-font-kerning: 0pt">④<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신상품<SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt"> <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">- <SPAN style="FONT-SIZE: 9pt; mso-ascii-font-family: '맑은 고딕'; mso-ascii-theme-font: minor-fareast; mso-hansi-font-family: '맑은 고딕'; mso-hansi-theme-font: minor-fareast; mso-bidi-font-family: 굴림; mso-font-kerning: 0pt">신용카드 시장을 혁신하고 선도할 신상품 전략</BLOCKQUOTE>

VIEW PAGE

제 목 l[광고/마케팅] 제 7회 외환카드 대학생 마케팅 캠프

작성자 운영자 작성일 2011-07-18 오후 6:05:25 조회수 3601